How to bring a new product to market
This workshop covers the careful planning and control required when launching a new product or service in your business.
You will benefit the most from this workhop if your business has been trading for more than 12 months.
Learning outcomes include:
- A clear understanding of the planning and control techniques for launching new products
- A simple action plan for implementing new product control processes
Topics to include:
- Understanding the market for your product/service
- The process to bring a new product/service to a market
- Protecting IP rights
- Available funding support
- Life-cycle management
- Personal action plan completion